About
Profile
Product manager, builder, occasional musician.
I build products for a living and build other things for fun. Most weeks that means one serious project, a few half-finished experiments, and a playlist I can't stop editing.
I grew up taking things apart, and some of them went back together. Somewhere along the way that turned into a career in product: figuring out what to build, why it matters, and how to get it out of the door without breaking the people building it.
Outside work I make music, ride motorcycles badly but enthusiastically, and travel whenever there's a long weekend and a full tank. Rohit.Today is where all of it goes.
How I work
I'm a product manager who works best close to the problem: talking to users, writing the spec, and staying in the room with engineering until it ships. I've worked on consumer and B2B products, and lately I spend most of my time on AI products and on the question of how to tell whether they're any good.
- Start with the person, not the feature. Most bad roadmaps are lists of features nobody asked for.
- Write it down. A one-page memo settles more arguments than a week of meetings.
- Ship the boring version first, then earn the right to make it clever.
- Measure what changed for the user, not what changed in the dashboard.
Experience
Senior Product Manager, [Current company]
Leads the AI platform squad: evaluation tooling, model routing and the internal developer experience.
- Owns the roadmap for AI evaluation and model-quality tooling
- Runs discovery with internal teams shipping LLM features
- Partners with engineering and data science on build vs. buy decisions
Results
- Shipped an eval harness adopted by [n] product teams
- Cut time-to-production for new AI features from [x] weeks to [y]
Product Manager, [Previous company]
Consumer payments and onboarding.
- Owned onboarding and activation for the consumer app
- Ran pricing and packaging experiments
Results
- Lifted week-one activation by [x]%
- Launched [feature] to [n]M users
Associate Product Manager, [First company]
- Wrote specs and ran sprint rituals for a B2B dashboard
- Did a lot of user interviews
Results
- Rebuilt the reporting module the sales team kept apologising for
Education
B.Tech, [Discipline]
[University]
Ran the music society. Built a terrible but working line-follower robot.
Interests
Music
Guitar, synths and a home studio that's mostly cables.
Travel
Slow trips, mountain roads, places with no network.
Technology
AI tooling, hardware tinkering, old software manuals.
Creative work
Photography, small zines, this website.
The short version, on one page.
Contact
The quickest way to reach me is hello@rohit.today.